Research & Insights

The BS Detector Blog

Data-driven research into corporate bullshit, LinkedIn speak, political non-communication, and the science of saying nothing with great confidence.

Guide27 April 20269 min read

How to Write Without Bullshit — A Practical Guide

A field manual for sounding clear, specific, and human without hiding behind mood, jargon, or decorative confidence.

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AVG BSI
22%
Research27 April 20269 min read

The Complete Guide to Corporate Bullshit — 15 Phrases That Mean Nothing

A practical translation manual for the polished office phrases that sound decisive in meetings and evaporate on contact with plain English.

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AVG BSI
81%
Research27 April 20268 min read

The Rise and Fall of "Synergy" — A Corporate Archaeology

A short excavation of the word that promised magical post-merger value, colonized every strategy deck in sight, and eventually became too embarrassing to say out loud.

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AVG BSI
77%
Research27 April 20269 min read

Political Speech vs Corporate Speak — Same Bullshit, Different Suit

We compared the evasive mechanics of political speeches and corporate messaging. Different stage, same obsession with sounding decisive while revealing as little as possible.

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AVG BSI
83%
Research27 April 202610 min read

The Startup Dialect Dictionary — 50 Terms and What They Actually Mean

A field guide to the startup phrases that sound visionary in the room and suspiciously evasive once translated into normal human language.

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AVG BSI
79%
Research27 April 20267 min read

Anatomy of a Press Release: How Much Is Actually Real

We dissected the modern press release line by line to see where the factual content ends and the strategic fog begins. The answer is not encouraging.

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AVG BSI
68%
Research21 April 20268 min read

We Analysed 100 LinkedIn Posts. Here Is What We Found.

Humble brags, fake gratitude, and the phrase "excited to announce" — we put 100 LinkedIn posts through our BS Detector and the results are exactly as bad as you feared.

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AVG BSI
74%